Most podiatrists know they should shoot more videos, and they want to shoot more videos, but it often seems complicated and time-consuming. Well, this podcast will solve this problem once and for all.
Kirsty Nancarrow & Suzie Cray from eMotion Video Training & Production explain that all you need is your iPhone or Android and a few simple Apps, and you are well on your way to creating some mind-blowing and engaging videos that will WOW your patients.
In this episode, we cover the following:
- The power of smartphones. Everything you need is in your hand.
- Why using video is good for business.
- Video builds trust.
- Why video consumption has increased since COVID.
- People are hunting for information, so you need to give it to them, or they will go elsewhere.
- If you're repeating the same information, the video will solve this problem.
- When you're shooting videos, be authentic, and it's okay if you make a few mistakes.
- When you should use portrait or landscape.
96% of people say they've watch a video when they want to learn more about a prodcut or a service
Video Production
Turn a flat, boring video into something special by using wide, mid and close shots. Here is the Coffee Video discussed on the podcast - https://www.youtube.com/watch?v=FhUv162acgw
Also, here is the knife sharpening video - https://www.youtube.com/watch?v=Gu6LBRgIQqo
Improve Productivity
If you want to save time, it's best to record in bulk. Think about what you want to record and shoot 20 short videos in one hour. Afterwards, you can set time aside to edit each video and add intros and outros if needed.
Recommended Apps
- Cap Cut
- VLLO (pink fish symbol)
If you have any questions about this episode, please email me at tf@tysonfranklin.com, or you can contact Kirsty and Suzie at .
Business Coaching
Are you looking for a Podiatry Business Coach who thinks differently? If you are, please email and let's chat to see if we're a good fit for each other.
Alternatively, you can schedule a 30-minute appointment directly into my calendar by following this link - https://calendly.com/tysonfranklin/podmeeting30.
YouTube
Are you SUBSCRIBED to my YouTube Channel, Tyson E Franklin - Podiatry Business Coach? YouTube is where I upload all the uncut videos from my podcasts and other short business tip videos.
Podiatry Business Owners Club
Please visit my group, the Podiatry Business Owners Club, on Facebook if you want to connect with like-minded podiatrists who enjoy business.
12-Week Podiatry Business Reboot
Have you done the 12-Week Podiatry Business Reboot? It will change the way you think about your podiatry business.
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