204 - Patient Centred Practice with Dr Nicole Graf Freels

Dr Nicole Graf Freels is the owner of Lexington Podiatry in Kentucky, USA, and she is a true inspiration and trailblazer when it comes to doing things differently. She has developed a business that is 100% patient-centred and focused on every touchpoint. 

This care and attention to detail with her patients is why her business has 1745 Google Reviews with a 4.9 Star-Rating. 

In this episode, we discuss:

• Developing team culture and making sure every new team member fits as they should. 
• Making an effort to make every patient feel special.  
• VIP - Very Individualised Person

It doesn't always take a lot of money to make a patient feel special, it just takes a lot of intention, planning and management. 

• Treat your team as good as you treat your patients and keep them happy because everyone is hiring. 
• Benchmarking and setting up consistent protocols. 

What is Mod Pod? 

Mod Pod is short for Modern Podiatrist, a hand-crafted product range designed for podiatry patients. 

When Nicole was younger, she spent a lot of time with her Grandfather, who was also a podiatrist, and she would help him make foot care products for his patient using natural ingredients. 

Visit www.modernpodiatrist.com, and for bulk orders, you can email rob@lexpodiatry.com. 

Final Tip

With marketing, you have to be authentic, and it has to be you. 

Podiatry Advising & Mentoring

Have you decided to grow your podiatry business this year? We should talk and see if I can be of some assistance if you have. Please call me on 0408671966 or email me at tf@tysonfranklin.com; otherwise, look at my Mentoring page. 

Youtube

I add my podcast episodes and other educational videos to my Youtube channel, Tyson E Franklin - Podiatry Advisor & Mentor. Please SUBSCRIBE, and if you click on the bell icon, you'll be informed whenever a new video is uploaded. 

If you want to connect with like-minded, positive podiatrists, consider joining the Podiatry Business Owners Club on Facebook. 

Check out this episode!

203 - Disgusting Man, Ladies Beware with Jonathan Small

Jonathan Small is the owner of Health First Foot & Gait Clinic in Southam, UK, and today we're talking about the importance of paying attention to online reviews. 

Some years ago, Jonathan was the victim of a scathing 1-Star review, which said, Disgusting Man, Ladies Beware, and it wasn't until someone else pointed it out to him that he knew about it. 

"There are a lot of online review platforms and you need to be paying attention". 

If you get a negative review, use it as motivation to get more positive reviews. It's not the end of the world, but it can be more damaging if you don't respond.

Amazon

Amazone is one of the world's largest companies, and it only has a 1.8-star review. 

• 51 % 1-Star
• 31% 5-Star

Only 18% of their reviews are in the middle (2-4 star reviews). Therefore it's clear that reviews are polarising, it's usually very good or very bad. 

Do More Reviews Yourself

You should make it a habit of writing more reviews yourself because it will keep reviews fresh in your mind, which means you are more likely to talk about reviews with your patients. 

"It’s up to you to manage each platform because it’s out there for all to see."

Podiatry Advising & Mentoring

Have you decided to grow your podiatry business this year? We should talk and see if I can be of some assistance if you have. Please call me on 0408671966 or email me at tf@tysonfranklin.com; otherwise, look at my Mentoring page. 

Youtube

I add my podcast episodes and other educational videos to my Youtube channel, Tyson E Franklin - Podiatry Advisor & Mentor. Please SUBSCRIBE, and if you click on the bell icon, you'll be informed whenever a new video is uploaded. 

If you want to connect with like-minded, positive podiatrists, consider joining the Podiatry Business Owners Club on Facebook. 

Check out this episode!

Being taught by the Root, Weed & Others (Video Snippet)

202 - A Podiatry History Lesson with Dr Timothy Shea

Dr Timothy Shea has been practising podiatry for 50-years. At 76-years of age, he is as passionate today about podiatry as he was when he was a student at the California College of Podiatric Medicine, learning from the early legends of our profession, Drs Merton L. Root, William P. Orien and John H. Weed.

In this episode we discuss:

• Joint manipulation is not new, it's been around since the late '70s. 
•  Maintaining your passion for podiatry long-term.
• The Golden Year of biomechanics and learning from the best. 
• The birthplace of orthotics and the first laboratory in the US. 
• What is a functional orthotic? 

"Understanding biomechanics is a combination of mastering the basics and adding experience". 

Podiatry Advising & Mentoring

Have you decided to grow your podiatry business this year? We should talk and see if I can be of some assistance if you have. Please call me on 0408671966 or email me at tf@tysonfranklin.com; otherwise, look at my Mentoring page. 

Youtube

I add my podcast episodes and other educational videos to my Youtube channel, Tyson E Franklin - Podiatry Advisor & Mentor. Please SUBSCRIBE, and if you click on the bell icon, you'll be informed whenever a new video is uploaded. 

If you want to connect with like-minded, positive podiatrists, consider joining the Podiatry Business Owners Club on Facebook. 

 

 

 

Check out this episode!

EPC Patients - It's a Circle of Life

This video responds to a question that was asked in the Podiatry Business Owners Club on Facebook. It's my belief that as your business grows you should stop bulk billing EPC patients, stop visiting nursing homes work and also stop doing home visits. This work should be passed on to the next generation of podiatrists coming through. 🤚 Are you looking for a Podiatry Business Advisor and Mentor? If you are and you want to approach your business different and stand out, please email me at tf@tysonfranklin.com

Approach Everything with Intent

Whether you're reading a book or listening to a podcast, you will obtain far more benefits if you approach the task with intent.

Teach your team to do the same thing regarding Recalls, Reactivation and looking for Incomplete Treatment. Do it with intent, and the task has far more meaning, and the results will be better.

🤚 Are you looking for a Podiatry Business Advisor and Mentor? If you are and you want to approach your business different and stand out, please email me at tf@tysonfranklin.com 💥 Join the PODIATRY BUSINESS OWNERS CLUB on Facebook https://www.facebook.com/groups/podiatrybusinessownersclub 😁 And if you want to put a big smile on my face, please SUBSCRIBE to this channel and tell your friends, unless you have no friends.

201 - Working with Your Significant Other with Christine Franklin

In this episode, my wife, Christine Franklin, joins me to discuss the benefits of working with your significant other.

We worked together for over 20-years, and of course, we had ups and downs, fears and doubts, but we overcame all these challenges to create multiple successful podiatry businesses. 

"Your business success will be much faster when you have someone in your corner, and you will have a far happier family life. It's all about balance". 

We have heard friends say they could never work with their husband or wife; they would kill each other, but we're proof that that's not always the case. 

Podiatry Advising & Mentoring

Have you decided to grow your podiatry business this year? We should talk and see if I can be of some assistance if you have. Please call me on 0408671966 or email me at tf@tysonfranklin.com; otherwise, look at my Mentoring page. 

Youtube

I add my podcast episodes and other educational videos to my Youtube channel, Tyson E Franklin - Podiatry Advisor & Mentor. Please SUBSCRIBE, and if you click on the bell icon, you'll be informed whenever a new video is uploaded. 

If you want to connect with like-minded, positive podiatrists, consider joining the Podiatry Business Owners Club on Facebook. 

Check out this episode!

Video Snippet 200th Episode - Biggest Takeaway

The more you do something the better you'll get. It's all about repetition and consistency.

🤚 Are you looking for a Business Advisor and Mentor? If you are and you want to approach your business different and stand out, please email me at tf@tysonfranklin.com 💥 Join the PODIATRY BUSINESS OWNERS CLUB on Facebook https://www.facebook.com/groups/podiatrybusinessownersclub 😁 And if you want to put a big smile on my face, please SUBSCRIBE to this channel and tell your friends, unless you have no friends.