Wednesday 31 July 2019

032 - Dr Dock Dockery International Foot & Ankle Foundation


Dr Dock Dockery is the Founder and Chairman of the International Foot & Ankle Foundation for Education and Research, a position he has held for the past 40 years. He has authored over 150 scientific articles and chapters in medical journals and texts and five medical textbooks. 

He is also an International Educator, Lecturer, Author, and promotor of podiatric medicine and surgery. He enjoys teaching lower extremity pediatric corrective surgery, dermatology and plastic surgery techniques.

Today we talk about:

 - The International Foot & Ankle Foundation

 - Why education and travel work so well together

 -  Foot and ankle plastic surgery

 - What he learnt writing five textbooks

 - Why you should start collecting photos of interesting cases

 - Gin & Cigars

Final Tip

If you want to be a better podiatrist you need to always be on a constant path of learning. 

"Learn like you're going to live forever, live like you're going to die tomorrow."

Every day you should learn something new and every day you should live your life like you don't have much time left. You'll have far more fun be a lot more interesting to talk to. 

If you can afford it, enjoy life. Take the trips, buy cars and live in a nice home, just don't go into debt because you should always be managing your finances. 

If you have any questions about this podcast episode, please email me at tf@tysonfranklin.com, or you can connect with Dock Dockery at IFAF. And make sure you check out the long list of upcoming events and seminars. 

If you enjoyed this episode you might also enjoy:

003 - Dr Peter Wishnie Goals & Practice Management 

One-On-One Coaching & Mentoring

The fastest and most efficient way to grow your podiatry business is by using a business coach or mentor. There are many coaching programs currently available, but in my opinion, most are beige and non-specific. Please email me and let's see where I can you.  

Subscribe To My Newsletter

If you'd like to be kept up to date with my speaking engagements, EVENTS and other activities, please sign up to my NEWSLETTER, and I promise not to spam you with daily emails telling you how awesome I am. 

If you'd like more marketing and management tips for your podiatry business check out my other podcast; It's No Secret with Dr T.

Order My Book

It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository

Podiatry Legends Facebook Page

I have set up a Podiatry Legends Facebook page, where I will be posting additional small business tips and information regarding podiatry events around the world. Check it out: Podiatry Legends Facebook Page

Subscribe To Podiatry Legends

If you enjoy listening to the Podiatry Legends Podcast, please click SUBSCRIBE on your podcast player, so you do not miss an episode and tell all your podiatry friends.

If you enjoy it a lot, it will put a HUGE smile on my face if you left a REVIEW on iTunes, or wherever you like to listen to podcasts. 


Check out this episode!

Wednesday 24 July 2019

031 - Andrew Jones Win-Win-Win Philosophy


Andrew Jones is the go-to podiatrist for elite athletes and anyone needing particularly clever problem-solving for health-related foot conditions. He is recognised as one of New Zealand's leading podiatrists and runs the Waikato Podiatry Clinic. His business success has been built by following a Win-Win-Win Philosophy.

On this episode we discuss:

  • His transition from sheep shearing to feet, via a foot problem he sustained in the Rotorua marathon. 
  • Caring for your patients, but at the same time caring for yourself and your business. 
  • Running a successful podiatry business by using a win-win-win approach.
    • There must be a Win for the clinician: There must be satisfied with what you do and also adequate income.
    • There must be a Win for the patient: You need to sort out their problems.
    • There must be a Win for the business: It has to be a sustainable financial model, or it will go backwards.
  • Making sure the pendulum for business success doesn't swing too far, or not enough. It's about getting the balance right.
  • It takes money to buy the equipment you need to look after your patients properly; therefore, you need to charge the right fees. 
  • The importance of your mental health

"You can get everything in life you want if you help enough other people get what they want" - Zig Ziglar

  • Obstacles faced in New Zealand with limited health insurance, GST on podiatry and small population.
  • Why communication is key
  • The secret in the number four or less. 

"A confused mind always says no."

  • High-performance sports New Zealand
  • How you can build a strong following and engagement by sharing a patients journey, and why this is an excellent marketing idea for your social media pages.

Final Tip

You need to look after yourself as much as everyone else. You need to make sure you have some ME TIME. 

If you have any questions about this podcast episode, please email me at tf@tysonfranklin.com, or you can connect with Andrew via his business Waikato Podiatry Clinic.  

If you enjoyed this episode you might also enjoy:

028 - Craig Schooth The Definition of Success in Podiatry 

One-On-One Coaching & Mentoring

The fastest and most efficient way to grow your podiatry business is by using a business coach or mentor. There are many coaching programs currently available, but in my opinion, most are beige and non-specific. Please email me and let's see where I can you.  

Subscribe To My Newsletter

If you'd like to be kept up to date with my speaking engagements, EVENTS and other activities, please sign up to my NEWSLETTER, and I promise not to spam you with daily emails telling you how awesome I am. 

If you'd like more marketing and management tips for your podiatry business check out my other podcast; It's No Secret with Dr T.

Order My Book

It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository

Podiatry Legends Facebook Page

I have set up a Podiatry Legends Facebook page, where I will be posting additional small business tips and information regarding podiatry events around the world. Check it out: Podiatry Legends Facebook Page

Subscribe To Podiatry Legends

If you enjoy listening to the Podiatry Legends Podcast, please click SUBSCRIBE on your podcast player, so you do not miss an episode and tell all your podiatry friends.

If you enjoy it a lot, it will put a HUGE smile on my face if you left a REVIEW on iTunes, or wherever you like to listen to podcasts. 


Check out this episode!

Tuesday 16 July 2019

030 - Scott Greenbank Bridging The Gap



Scott Greenbank

Scott Greenbank works in private practice on the Sunshine Coast Hinterland, Queensland and is one of the founders of a very successful Facebook Group: Podiatry - Bridge The Gap

He has a great passion for professional development and mentoring younger podiatrists, and also how a better understanding of manual therapies can benefit the podiatry profession.

On this episode we discuss:
  • Benefits of becoming involved in sports at a deeper level
  • Having a better understanding of the concepts of manual therapies and how this is beneficial to your scope of practice
  • Benefits of offering the best treatment to your patients and how this leads to a better opportunity to educate them. 
  • Professional Treatment Guidance: not letting the patient guide their Rx
  • Taking pride in what you do
  • Understanding the 'Patient Experience' from start to finish
  • BRIDGE THE GAP: Mentoring and education for new podiatrists. At the moment, there are no official mentoring pathways from the association. 
Final Tip
As a new graduate, it is your responsibility to engage with your mentor/employer. If you are the mentor/employer, make sure you are accessible and available, and if you can't be, find someone in your business who is.

If you have any questions about this podcast episode, please email me at tf@tysonfranklin.com, or you can connect with Scott via the Bridge The Gap Facebook page. 

If you enjoyed this episode you might also enjoy:

Ep 017: Incorporating Rehabilitation Into Your Podiatry Practice with Nick Knight

One-On-One Coaching & Mentoring

The fastest and most efficient way to grow your podiatry business is by using a business coach or mentor. There are many coaching programs currently available, but in my opinion, most are very beige and non-specific. Please email me and let's see if I can help you.  

Subscribe To My Newsletter

If you'd like to be kept up to date with my speaking engagements, EVENTS and other activities, please sign up to my NEWSLETTER, and I promise not to spam you with daily emails telling you how awesome I am.

Order My Book

It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository.

Podiatry Legends Facebook Page

I have set up a Podiatry Legends Facebook page, where I will be posting additional small business tips and information regarding podiatry events around the world. Check it out: Podiatry Legends Facebook Page.
If you'd like more marketing and management tips for your podiatry business check out my other podcast; It's No Secret with Dr T.

Subscribe To Podiatry Legends

If you enjoy listening to the Podiatry Legends Podcast, please click SUBSCRIBE on your podcast player, so you do not miss an episode and tell all your podiatry friends.
If you enjoy it a lot, it will put a HUGE smile on my face if you left a REVIEW on iTunes, or wherever you like to listen to podcasts. 
BONUS:
Peter Vidmar - Virtuosity Video

Check out this episode!

Wednesday 10 July 2019

029 - Joseph Frenkel Making Wound Care Exciting


Joseph Frenkel is the owner of Heel Me Podiatry & Wound Care, St Kilda, Victoria. He is a La Trobe University Graduate and completed his Master of Science with a specialty in Wound Healing and Tissue Repair at Cardiff University, and his Professional Diploma of Dermatology at Bond University. 

If you've never looked at wound care as an exciting topic or area of interest in podiatry, I think you may change your mind after listening to this particular episode. 

On this episode we discuss:

  • Had a passion for wound care, even as a student
  • Almost burning out after five years by not following his passion.
    • The daily ritual of routine nail care, orthotics and ingrown toenails were making him brain dead.
    • Just cutting toenails felt like a waste of his passion and knowledge, but he is not saying this area of podiatry is not essential. 
  • His big reason to start more study was to re-energise his career, he wanted to be doing something he loved. 
  • Studying at Cardiff University: He knew from day one that this was were he needed to be and wound care was what he was supposed to be doing. He also met a fantastic group of health professionals from different professions with the same interests and passion. 
  • Adding a sub-specialty adds variety to your workload and is a stepping stop to other opportunities. 
  • Podiatric Dermatology 

"What got me excited about wound care was the ability to affect change. It has a quite exciting immediacy". 

  • The difference between what we learn about wound care as an undergrad compared to doing a postgrad course.
    • Ability to think critically
    • The undergrad course is just a knowledge dump
    • The postgrad course gives you broader knowledge and hells you make quicker decisions in regards to referrals.
      • For example, not all wounds are not wounds (Venous Eczema)
  • The benefits of good referrals between health practitioners
  • Practice Ready Podiatry - aimed at new grads help them think clinically

"If you do what you love, it creates opportunities, creates business and it creates energy".

  • When you share knowledge, it's like a boomerang it comes back to you. 

Marketing Doesn't Mean You're Selling Out As A Podiatrist

Marketing is an extension of you. If people don't know about you-you cannot help them, and best of all, you have complete autonomy over how you sell yourself. Marketing professionally or unprofessionally, the choice us yours. 

You need to know what you like and what you don't like and then focus on the areas you want. 

It's crucial to establish your identity. Not just on who you are, but also what you want to do. Always do what you like and build around this. It's not about having multiple clinics. 

Where to Get Started With Would Care

  • Upskill yourself
  • Network with others with a common interest
  • Join Wounds Australia
  • Join wound interests groups (Facebook)
  • Do short courses
  • Go deeper with taking on a Masters Degree.  

 

If you have any questions about this podcast episode, please email me at tf@tysonfranklin.com, or you can connect with Joseph Frenkel on Linkedin or via his website Heel Me Podiatry & Wound Care

If you enjoyed this episode you might also enjoy:

Ep 010: Dr Andrew Schneider Running A Successful Solo-Practice

One-On-One Coaching & Mentoring

The fastest and most efficient way to grow your podiatry business is by using a business coach or mentor. There are many coaching programs currently available, but in my opinion, most are very beige and non-specific.

Please email me. I'd love to be able to help you where I can.  

Subscribe To My Newsletter

If you'd like to be kept up to date with my speaking engagements, EVENTS and other activities, please sign up to my NEWSLETTER, and I promise not to spam you with daily emails telling you how awesome I am. 

You may also want to check out my other podcast It's No Secret with Dr T., which is a small business and marketing podcast. 

Order My Book

It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. 

Subscribe To Podiatry Legends

If you enjoy listening to the Podiatry Legends Podcast, please click SUBSCRIBE on your podcast player, so you do not miss an episode and tell all your podiatry friends.

If you enjoy it a lot, it will put a HUGE smile on my face if you left a REVIEW on iTunes, or wherever you like to listen to podcasts. 


Check out this episode!

Tuesday 2 July 2019

028 - Craig Schooth The Definition of Success In Podiatry


When it comes to being a success podiatrist, we all have different ideas on what real success looks like, and I think my guest Craig Schooth from Sunnybank Hills Podiatry, Brisbane has got it pretty well worked out. 

Family, work, health and fitness, and time off for holidays and socialising with friends are all important, but what's more important is to find the right balance that works best for you, not what someone else tells you it should be.

On this episode we discuss: 

  • Being a mature aged student and studying while married with children. 
  • His competitive Triathlete days and how this lead to his first exposure to podiatry, via the QUT Podiatry Clinic.
  • Phillip Pearlman took him for a run along Brisbane River as part of his initial biomechanical assessment.
  • This exposure got Craig interested in the MSK aspect of podiatry.
  • Studying and working

"When you put yourself in that situation, you must make it work."

  • Never wait for that perfect time; it will probably never arrive.
  • Taking on a QLD Rural Scholarship took the pressure off of finding a job upon graduation.
  • Living in Roma, 500km west of Brisbane. It's not all negative as we sometimes shear. 
  • Moving back to Brisbane didn't exactly go to plan, and it was a soul destroying moment having three children and no job.
  • The best part about podiatry is there's no shortage of work if you want it. 
  • Buying Sunnybank Hills Podiatry in 2011 and what he learnt working for himself. 

"The best thing about being a solo practitioner is working on your terms and getting all the fruits of your efforts."

Pivoting The Focus of His Business

Craig recently made a conscious decision to get back to why he wanted to be a podiatrist in the first place and is slowly turning his general practice into a more MSK style clinic.

The key is doing it slowly and also helpful to have some one-on-one coaching to help change the focus. 

You can continue to see 80 or 100+ general patients every week without having to do anything, but if it's not fulfilling, it's become a job. 

Make Realistic Changes

You must be realistic about the changes you want to make in your patient profile and balance between MSK patients and general patients. What is the correct balance for you? There is no right or wrong answer. 

First, you need to know who you want to attract. Who is my ideal patient or patient avatar?  

What Is Success?

There is no definition of a successful person in podiatry. Is not money or the toys you can afford. Your quality of life is more important than money, and it's spending time with people you care about and creating memories. 

If you have any questions about this podcast episode, please email me at tf@tysonfranklin.com, or you can connect with Craig Schooth via his website. 

If you enjoyed this episode you might also enjoy:

Ep 010: Dr Andrew Schneider Running A Successful Solo-Practice

One-On-One Coaching & Mentoring

The fastest and most efficient way to grow your podiatry business is by using a business coach or mentor. There are many coaching programs currently available, but in my opinion, most are very beige and non-specific.

Please email me. I'd love to be able to help you where I can.  

Subscribe To My Newsletter

If you'd like to be kept up to date with my speaking engagements, EVENTS and other activities, please sign up to my NEWSLETTER, and I promise not to spam you with daily emails telling you how awesome I am. 

You may also want to check out my other podcast It's No Secret with Dr T., which is a small business and marketing podcast. 

Order My Book

It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository. 

Subscribe To Podiatry Legends

If you enjoy listening to the Podiatry Legends Podcast, please click SUBSCRIBE on your podcast player, so you do not miss an episode and tell all your podiatry friends.

If you enjoy it a lot, it will put a HUGE smile on my face if you left a REVIEW on iTunes, or wherever you like to listen to podcasts. 


Check out this episode!