Tuesday 27 August 2019

036 - Sean Pincus Diagnosis Dictates Management


Sean Pincus is from Cape Town, South Africa, and he has spent the past thirty years honing his skills in the area of sports podiatry and orthotic design.

Sean understands why communication and psychology are so crucial to the management and treatment outcomes of his patient's foot and lower limb problems. 

On this episode we discuss:

  • Why he was initially disillusioned with podiatry until he understood what it is we do for people
  • Changes in orthotic design over the past thirty years and the changes in biomechanical theory 
  • How do you get a patient to take control and responsibility of their foot problem? It’s not your fault; it’s their fault.
  • Psychology of handling patients

"LOOK BEYOND THE FOOT there’s a squishy thing above it called a person". 

  • What to say to who, when and how. It all comes down to experience
  • The importance of new graduates having an excellent mentoring system and learning how to ask the right questions 
  • University only teaches generalised questioning. It's not good enough. 
  • Digging Deeper: Learn to follow a pathway of questioning to get to the information quickly
  • The benefits of asking the same question twice. You often get different answers. 
  • You will gather even more information if you read your notes back to the patient. Then start your examination. 
  • Why jumping to early diagnosis conclusions is dangerous
  • Is what your being told match watch you’re finding in your examination? 

"Diagnoses Dictates Management"

If you rush through the consultation too fast, without asking the right questions, you will also rush to a diagnosis. Rushed consults may lead to treatment failure, which results in unhappy patients and potential social media negative reviews. 

You often have to get these patients back for further assessment, so in the end, you're spending time with them that you should have done from the start. 

If you have any questions about this podcast episode, please email me at tf@tysonfranklin.com, or you can connect with Sean Pincus via his website PodiatristCapeTown.co.za  

One-On-One Coaching

If your podiatry business needs help to develop a marketing plan or business systems, the most efficient way to do this is with one-on-one business coaching. Please email me at tf@tysonfranklin.com and let's see where I can you.  

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It's No Secret with Dr T. Podcast

If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T., and you may also enjoy Episode 022 with Psychologist Dr David Weiman 

Order My Book

It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website or online, but if you live overseas, I would suggest Amazon or the Book Depository.

Podiatry Legends Facebook Page

I have set up a Podiatry Legends Facebook page, where I post additional small business tips, information regarding podiatry events and conferences around the world. Check it out: Podiatry Legends Facebook Page

Tell Your Podiatry Friends

If you enjoy listening to Podiatry Legends, please tell all your podiatry friends, and please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. 

If you enjoyed this episode you might also enjoy:

023 - Tina Rainville Extremes & Efficiency 

 

 


Check out this episode!

Tuesday 20 August 2019

035 - Ian Reilly Discusses Podiatric Surgery in The UK


Ian Reilly is a consultant Podiatric Surgeon in Northhampton, UK. He is also an expert witness when it comes to podiatric medico-legal cases. When he's not consulting as a podiatric surgeon, you'll probably find him with a fishing rod in his hand. 

On This Episode We Discuss:

  • The influence of social media and why people need to know, like and trust you.  
  • The obstacles he faced building his career as a surgeon
  • Being an advisor on IFAF with Dr Dock Dockery (Episode 032)
  • His thoughts on the title Dr and other claims 
  • Why social media is a great tool for educating your patients, but sometimes it may be 'education masquerading as self-promotion'
  • Being an Expert Witness
  • Why not every surgery goes to plan. Patients can die. 
  • Duty of care

If you have any questions about this podcast episode, please email me at tf@tysonfranklin.com, or you can connect with Ian Reilly at info@podsurgeon.co.uk or socially on Twitter & Instagram @ireillypod  

One-On-One Coaching & Mentoring

If you currently own a podiatry business, the most efficient way to grow your business is with a one-on-one business coach or mentor. Please email me at tf@tysonfranklin.com and let's see where I can you.  

Subscribe To My Newsletter

If you'd like to be kept up to date with my EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily emails telling you how great I am.

It's No Secret with Dr T. Podcast

If you like marketing and small business, please take a look at my other podcast; It's No Secret with Dr T. My most recent episode is EP 176: The Art of Blogging with Lee Huffman

Order My Book

It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository.

Podiatry Legends Facebook Page

I have set up a Podiatry Legends Facebook page, where I post additional small business tips, information regarding podiatry events and conferences around the world. Check it out: Podiatry Legends Facebook Page

Tell Your Podiatry Friends

If you enjoy listening to Podiatry Legends, please tell all your podiatry friends, and if you enjoy it a lot, please feel free to leave a REVIEW on iTunes, or wherever you like to listen to podcasts. 

If you enjoyed this episode you might also enjoy:

019: Dr Paul Butterworth Education & Creativity in Podiatry


Check out this episode!

Thursday 15 August 2019

034 - Dr David Armstrong Having A Passion For The High Risk Foot


Dr David Armstrong is Professor of Surgery at Keck School of Medicine of the University of Southern California (USC) and Founder of Southwestern Academic Limb Salvage Alliance (SALSA). He holds a Masters of Science in Tissue Repair and Wound Healing from the University of Wales College of Medicine, and a PhD from the University of Manchester College of Medicine. 

Dr Armstrong has produced more than 475 peer-reviewed research papers in dozens of scholarly medical journals as well as over 80 book chapters. He is co-Editor of the American Diabetes Association’s (ADA) Clinical Care of the Diabetic Foot, now in its third edition.

On this episode we discuss:

 - Being a second-generation podiatrist and this year his daughter has begun her podiatry training

- The defining moment that he fell in love with the high-risk foot.

- Treating patients in the absence of pain, both surgically and mechanically is something else. 

- Making career choices based on passion, not money

- Why podcasting is a great educational medium.

- People don’t care how much you know until they know how much you care

What is it that we do as podiatrists?

Where helping people move through the world a little better, and that is a fantastic gift to give people. 

 

 

Final Tip

You need to remember that you’re in a great speciality and we change peoples lives and keep them moving. You can make a difference. 

If you have any questions about this podcast episode, please email me at tf@tysonfranklin.com, or you can connect with Dr David Armstrong via Linkedin.

Diabetic Foot Global Conference - DF CON (17-19 October 2019)

Dr David Armstrong's Blog - Diabeticfootonline.com 

One-On-One Coaching & Mentoring

If you currently own a podiatry business, the fastest and most efficient way to grow your business is with a one-on-one business coach or mentor, or small group coaching. Please email me at tf@tysonfranklin.com and let's see where I can you.  

Subscribe To My Newsletter

If you'd like to be kept up to date with my EVENTS, please sign up to my NEWSLETTER. I promise not to spam you with daily emails telling you how great I am.

It's No Secret with Dr T. Podcast

If you're a fan of marketing and small business, please take a look at my other podcast; It's No Secret with Dr T.

Order My Book

It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository

Podiatry Legends Facebook Page

I have set up a Podiatry Legends Facebook page, where I will be posting additional small business tips and information regarding podiatry events and conferences around the world. Check it out: Podiatry Legends Facebook Page

Subscribe To Podiatry Legends

If you enjoyed listening to this Podcast, please SUBSCRIBE and tell all your podiatry friends.

If you enjoy it a lot, it will put a HUGE smile on my face if you left a REVIEW on iTunes, or wherever you like to listen to podcasts. 

If you enjoyed this episode you might also enjoy:

029: Joseph Frenkel Making Wound Care Exciting

It's No Secret with Dr T. EP 156: From Invisible to Influential


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Thursday 8 August 2019

033 - Mike Luker Business Rebranding Lessons


Mike Luker graduated from Cardiff Metropolitan University in Wales, and after initially working in Indonesia he moved to Australia. He is now based on the Gold Coast, Queensland and is the co-owner of Ace Health Centre

On this episode, we discuss why and how Mike took over a local Physiotherapy clinic, added podiatry as a service and rebranded it as Ace Health Centre. 

We also discuss:

  • Why there's no business security if you do not have a lease
  • Leasing premises is riskier, but there's also security
  • Lessons learnt taking over an existing practice, and pitfalls to avoid - Don't rebrand too early 
  • The importance of reconnecting with old patients and getting them back in the door
  • Internal marketing is cheaper than external marketing
  • The benefits of using a graphics design team and why you need to be communicating with them regularly
  • Why you should work towards creating three streams of income
  • Launching his product line through Ace Healthcare 
    • INVISIBLE GEL INSOLES
    • 30% UREA COCONUT MOISTURISER 
  • The benefits of adding retail as an income stream and how it quickly adds people to your database. 

Final Tip

Take risks and don't be scared of sticky situations. Ask yourself, 'what's the worst that can happen'? 

If you have any questions about this podcast episode, please email me at tf@tysonfranklin.com, or you can connect with Mike Luker at Ace Health Centre.

If you enjoyed this episode you might also enjoy:

003 - Dr Peter Wishnie Goals & Practice Management 

One-On-One Coaching & Mentoring

The fastest and most efficient way to grow your podiatry business is by using a business coach or mentor. There are many coaching programs currently available, but in my opinion, most are beige and non-specific. Please email me and let's see where I can you.  

Subscribe To My Newsletter

If you'd like to be kept up to date with my speaking engagements, EVENTS and other activities, please sign up to my NEWSLETTER. I promise not to spam you with daily emails telling you how awesome I am. 

If you'd like more marketing and management tips for your podiatry business check out my other podcast; It's No Secret with Dr T.

Order My Book

It's No Secret There's Money In Podiatry. In Australia, you can order directly from my website, but if you live overseas, I would suggest Amazon or the Book Depository

Podiatry Legends Facebook Page

I have set up a Podiatry Legends Facebook page, where I will be posting additional small business tips and information regarding podiatry events around the world. Check it out: Podiatry Legends Facebook Page

Subscribe To Podiatry Legends

If you enjoyed listening to this Podcast, please SUBSCRIBE and tell all your podiatry friends.

If you enjoy it a lot, it will put a HUGE smile on my face if you left a REVIEW on iTunes, or wherever you like to listen to podcasts. 


Check out this episode!