Why Relationships Matter More than Marketing

Building a successful podiatry clinic isn’t about gimmicks, discounts, or chasing the latest marketing trend. In this episode of the Podiatry Legends Podcast, I’m joined by UK podiatrist Jonathan Shearer, who shares how networking and relationships became the foundation of his clinic’s long-term growth. We talk about moving from the NHS into private practice, why getting out of the clinic matters more than most podiatrists realise, and how genuine connections with local businesses, sports clubs, and health professionals compound over time. This is networking without the awkward sales pitch. If you’re a podiatrist or health professional who wants sustainable growth, stronger referrals, and a business that feels aligned with who you are, this episode will challenge how you think about marketing and community presence. If you found this video interesting, please SHARE it with your friends, give it a thumbs up, and consider subscribing to my channel. My Books: It's No Secret There's Money in Podiatry - https://amzn.to/3ZJxto5 It's No Secret There's Money in Small Business - https://amzn.to/4dklIY3 No one wants a business coach; however, if you are looking, let’s talk. Search for Tyson E Franklin Business Coach...I'm easy to find. Upcoming Events - https://www.tysonfranklin.com/events/ Facebook Group -   / podiatrybusinessownersclub