411 - The Savannah Bananas Fans First Experience with Jesse Cole

This episode is a special one. It’s a conversation from my previous podcast, It’s No Secret with Dr T, recorded back in 2020—long before the Savannah Bananas became the global sensation they are today.

Back then, Jesse Cole was already doing things differently, selling out games and rethinking what a sporting experience could be.

But what makes this episode so valuable isn’t baseball… It’s business.

Jesse shares how shifting focus from product to experience completely transformed his team. The same principles apply directly to podiatry clinics and small businesses. How you make people feel matters more than what you do.

If you want to stand out, build loyalty, and create a business people talk about, this episode will get you thinking differently about everything you do.

10 Key Takeaways

1. You’re not in the business you think you’re in.

2. Experience always beats product.

3. Stop focusing on money and focus on moments.

4. Remove friction wherever possible.

5. Make your patients feel something.

6. Small touches create a big impact.

7. Stand out by doing things differently.

8. Build fans, not just customers.

9. Community drives long-term growth.

10. If people talk about you, your marketing is done for you.

If you're enjoying the Podiatry Legends Podcast, please consider leaving a RATING AND REVIEW. 

Check out this episode!

411 - The Savannah Bananas Fans First Experience with Jesse Cole

This episode is a special one. It’s a conversation from my previous podcast, It’s No Secret with Dr T, recorded back in 2020—long before the Savannah Bananas became the global sensation they are today.

Back then, Jesse Cole was already doing things differently, selling out games and rethinking what a sporting experience could be.

But what makes this episode so valuable isn’t baseball… It’s business.

Jesse shares how shifting focus from product to experience completely transformed his team. The same principles apply directly to podiatry clinics and small businesses. How you make people feel matters more than what you do.

If you want to stand out, build loyalty, and create a business people talk about, this episode will get you thinking differently about everything you do.

10 Key Takeaways

1. You’re not in the business you think you’re in.

2. Experience always beats product.

3. Stop focusing on money and focus on moments.

4. Remove friction wherever possible.

5. Make your patients feel something.

6. Small touches create a big impact.

7. Stand out by doing things differently.

8. Build fans, not just customers.

9. Community drives long-term growth.

10. If people talk about you, your marketing is done for you.

If you're enjoying the Podiatry Legends Podcast, please consider leaving a RATING AND REVIEW. 

Check out the latest podcast episode!

410 - Ultrasound Guided Nerve Hydrodissection and Regenerative Medicine with James Ferrie

 

In this episode, Tyson Franklin welcomes back Melbourne podiatrist James Ferrie, the owner of My Sports Podiatrist, to explore regenerative medicine and ultrasound-guided treatment techniques.

James shares insights into prolotherapy, PRP and nerve hydrodissection, explaining how these approaches stimulate healing in degenerative tissues and relieve nerve-related pain.

The conversation also covers clinical growth, continuous learning and why podiatrists should never feel trapped in the type of practice they’ve created.

The registration link for the workshop is https://forms.gle/tei4CePQo3PYDgFGA

 

You can also contact James via email at info@mysportspodiatrist.com.au 

10 Key Takeaways

• Regenerative medicine focuses on stimulating tissue healing rather than only managing pain.
• Prolotherapy and PRP aim to restart the body’s natural repair processes.
• Ultrasound allows clinicians to assess and treat structures with far greater precision.
• Chronic foot and ankle conditions often involve degenerative changes rather than inflammation.
• Nerve hydrodissection can relieve neuropathic pain by releasing nerve compression.
• Learning ultrasound requires practice and patience, but adds enormous clinical value.
• Some of the best learning opportunities come from outside podiatry conferences.
• Developing a clinical niche can transform both your practice and your professional satisfaction.
• If you feel stuck clinically, it may be time to pivot your practice direction.
• Continuous learning keeps clinical practice interesting and rewarding.

Are you an ambitious podiatrist looking for a strategic thinking business coach? 

If you are, please visit my website https://www.tysonfranklin.com/. If you just want another marketing tactic and no strategy, there are plenty of other mentors and advisors who can assist you.  

Check out this episode!

410 - Ultrasound Guided Nerve Hydrodissection and Regenerative Medicine with James Ferrie

 

In this episode, Tyson Franklin welcomes back Melbourne podiatrist James Ferrie, the owner of My Sports Podiatrist, to explore regenerative medicine and ultrasound-guided treatment techniques.

James shares insights into prolotherapy, PRP and nerve hydrodissection, explaining how these approaches stimulate healing in degenerative tissues and relieve nerve-related pain.

The conversation also covers clinical growth, continuous learning and why podiatrists should never feel trapped in the type of practice they’ve created.

The registration link for the workshop is https://forms.gle/tei4CePQo3PYDgFGA

 

You can also contact James via email at info@mysportspodiatrist.com.au 

10 Key Takeaways

• Regenerative medicine focuses on stimulating tissue healing rather than only managing pain.
• Prolotherapy and PRP aim to restart the body’s natural repair processes.
• Ultrasound allows clinicians to assess and treat structures with far greater precision.
• Chronic foot and ankle conditions often involve degenerative changes rather than inflammation.
• Nerve hydrodissection can relieve neuropathic pain by releasing nerve compression.
• Learning ultrasound requires practice and patience, but adds enormous clinical value.
• Some of the best learning opportunities come from outside podiatry conferences.
• Developing a clinical niche can transform both your practice and your professional satisfaction.
• If you feel stuck clinically, it may be time to pivot your practice direction.
• Continuous learning keeps clinical practice interesting and rewarding.

Are you an ambitious podiatrist looking for a strategic thinking business coach? 

If you are, please visit my website https://www.tysonfranklin.com/. If you just want another marketing tactic and no strategy, there are plenty of other mentors and advisors who can assist you.  

Check out the latest podcast episode!

409 - (From the Archive) Psychologist Dr Dave Weiman Discusses Purpose Values and Best Self

This week, I’m digging deep into the archives and bringing back one of the most powerful conversations I’ve had on the podcast. Episode 64 originally aired in 2020, and it went gangbusters. But many of you who’ve discovered the show more recently may never have heard it.

My guest is Dr Dave Weiman, psychologist and leadership consultant from Pennsylvania. Dave has worked with business owners across multiple industries, including podiatry, and in this episode, we explore something far more important than marketing tactics or business growth strategies.

We dive into why motivation alone isn’t enough. Why “follow your passion” advice can sometimes derail people. And how drifting away from your purpose, values, and best self can quietly turn a fulfilling career into a routine grind.

We also discuss something every podiatrist has likely experienced: the plateau. That stage where podiatry feels repetitive. Where the spark dims. Where you start questioning whether you’re in the right profession. Dave offers practical ways to reconnect with what first lit you up.

If you’ve ever felt stuck, overworked, disconnected, or simply in need of a reset, this episode will help you zoom out and recalibrate.

Are you an ambitious podiatrist looking for a strategic thinking business coach? 

If you are, please visit my website https://www.tysonfranklin.com/. If you just want another marketing tactic and no strategy, there are plenty of other mentors and advisors who can assist you.  

Check out this episode!

409 - (From the Archive) Psychologist Dr Dave Weiman Discusses Purpose Values and Best Self

This week, I’m digging deep into the archives and bringing back one of the most powerful conversations I’ve had on the podcast. Episode 64 originally aired in 2020, and it went gangbusters. But many of you who’ve discovered the show more recently may never have heard it.

My guest is Dr Dave Weiman, psychologist and leadership consultant from Pennsylvania. Dave has worked with business owners across multiple industries, including podiatry, and in this episode, we explore something far more important than marketing tactics or business growth strategies.

We dive into why motivation alone isn’t enough. Why “follow your passion” advice can sometimes derail people. And how drifting away from your purpose, values, and best self can quietly turn a fulfilling career into a routine grind.

We also discuss something every podiatrist has likely experienced: the plateau. That stage where podiatry feels repetitive. Where the spark dims. Where you start questioning whether you’re in the right profession. Dave offers practical ways to reconnect with what first lit you up.

If you’ve ever felt stuck, overworked, disconnected, or simply in need of a reset, this episode will help you zoom out and recalibrate.

Are you an ambitious podiatrist looking for a strategic thinking business coach? 

If you are, please visit my website https://www.tysonfranklin.com/. If you just want another marketing tactic and no strategy, there are plenty of other mentors and advisors who can assist you.  

Check out the latest podcast episode!

408 - Life Moves Pretty Fast with Dr Jae Grymes

In this episode of the Podiatry Legends Podcast, I’m joined by Dr Jae Grymes from Delaware, USA, a dual board-certified dental anaesthesiologist and paediatric dentist. While her clinical world is dentistry, you’ll quickly realise how similar our professions are.

We dive into the realities of healthcare today, debt, corporate pressure, perfectionism, burnout, and the silent struggles many clinicians face but rarely talk about openly. Jae shares her personal journey through grief, professional dissatisfaction, and rebuilding her mindset from the ground up.

We discuss why “everything is hard until it’s easy,” how skills compound over time, and why you should never apologise for your fees when you’ve earned your expertise.

But we also talk about the privilege of being in healthcare and the importance of balance.

One of the big themes in this episode is comparison. Comparing your clinic, your income, your house, your car, and how dangerous that can be when you don’t know what’s happening behind closed doors.

We finish with a powerful reminder from Ferris Bueller:
"Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it".

This episode isn’t about marketing tactics or business systems. It’s about perspective.

If you’re building a business and want it to support your life instead of consume it, maybe it’s time for a different conversation. 

I work exclusively with ambitious podiatrists who are serious about making a change in their businesses. https://www.tysonfranklin.com/

If you want to connect with Dr Jae Grymes:

LINKEDIN - www.linkedin.com/in/jaegrymes

 

 

 

 

Check out this episode!